Over the last 20 years, an increase in both quality and aesthetics has led to a notable shift in football jersey culture. People are no longer wearing their shirts just to support their club — nowadays, they’re putting on jerseys as a fashion item.
This shift in culture didn’t go unnoticed by clubs and shirt sponsors. They started recognising that selling fashionable and tribute jerseys are a fruitful way to increase their revenue. That’s why we see more and more unique kits being released every year, and we’re here for it!
But all these beautiful shirts that we’re adding to our collection are causing a daily dilemma: Which one to wear? The more jerseys we own, the more difficult the choice. Trust us, we’ve gone through it ourselves.
The inevitable consequence? We have a few favourite ones that we pick to wear most of the time. And although we’re very proud of each and every item in our collection, many of our jerseys are just waiting around in the closet, for no one to see.
We’re presenting the solution: Go digital! With our KITcollectors’ NFT sets, we give kit lovers the opportunity to take their passion online. When purchasing our digital jerseys, they can directly start wearing them in their profile pictures. And at the same time, they’re investing in the creation of a platform that’ll give a new purpose to their physical collection.
As we speak, we’re creating our very first set of NFTs. This set consists of 50 unique jerseys, worn by a male character that can be personalised with the use of over 150 different characteristics.
We’ll use a large share of the Mint revenue to develop a social media platform for our community. With this Collectors platform, we want to become the number 1 application that people use to: • organise their football jersey collection; • get analytical insights into their collection; • share their jerseys with friends and followers; • and view other people’s collections.
From creating NFT’s to starting the Collectors platform — everything we do is driven by our main purpose: Bringing together everyone that shares our love for football kits. We aim to create a community that allows everyone to express their passion in the best way possible. We cannot wait to welcome every kit lover out there to the KITcollectors family!